當我第一次來香港，「初來埗到」又完全不懂中文，搭上巴士沿彌敦道去重慶大廈（一個背包客還能住哪裏？），發現整條街都因霓虹燈照得五光十色，生機處處。霓虹燈上的文字和標誌激勵了我學中文，最終讓我成為電影工作者，透過霓虹燈宣揚香港的活力。
然而，香港大部分的霓虹招牌已經消失，這意味着香港失去原有的能量、靈感和活力。雖然不能把昔日光輝帶回現在，但我們依然能珍惜和爭取現有碩果僅存的東西。
其中一個方法是支持 Pascal Greco 完成他眾籌出版的計劃。把霓虹燈招牌印在書中，至少我們還能夠跟人分享。雖然它不能跟霓虹招牌的實物相比…但意義相近，且能放於掌心間，跟其他人分享。
When I first arrived in Hong Kong, " fresh off the boat " and not knowing Chinese as my bus took me down Nathan Road towards Chungking Mansions ( where else could a backpacker afford ? ) The whole street was lit and coloured and vibrant with the energy of Neon. The words and the signs design were what excited me to learn the language and ultimately to try to celebrate that every neon is the energy of Hong Kong by becoming a film-maker.
Most of our signs are gone now. That means Hong Kong is losing its energy, its inspiration, its vitality. We can't bring them back, but we must cherish and fight for those that survive.
One way to fight is to support Pascal's project so when it becomes a book we at least have something to share. It's not as good as the signs of course, but it is of the same intent ...plus you can hold it your hand and pass it on to others.
vitality中文 在 「AIA Vitality 健康程式」如何運作？How AIA Vitality Works? 的美食出口停車場
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