【勇敢地失敗吧!】
今天台大財金系的Penny和同學做職涯規劃報告採訪我,最後問我有什麼建言,讓我用最近看的電影《她其實沒那麼壞》the Last Word裡頭女主角的話跟大家分享:「(勇敢地)去失敗吧!你不會創造失敗,而是失敗創造你!(You don’t make mistakes; mistakes made you!) 因為當你失敗,你學習;當你失敗,你活在當下。」
我來美國十年,其中一件學到的事情就是跟台灣人比起來,美國教育普遍比較鼓勵接受風險,有冒險犯難精神。這或許跟美國是移民國家有關係,這些祖先從歐洲來的「大老粗」能到新的國度開墾,就是有著「賭一把」的精神。甚至美國國歌裡頭有「這個自由的國土,勇敢(勇士)的家鄉。」(land of the free and the home of the brave!)
人生抉擇不是投資報酬率可以解答的
記得我來美國西北大學念整合行銷傳播研究所以前,在台灣是蘋果日報記者,當年怎麼算,留學都不划算,當記者不用有國外學位,也不用學行銷傳播,花兩年青春歲月,留學又要花錢,回來如果又回去當記者,好不容易經營的人脈都冷掉了。
但心裡就是覺得沒到世界看一看有遺憾。我告訴自己:就申請那些最好的學校,如果上了,就去吧!關於投資報酬率的問題,之後再來煩惱。
現在回頭看,其實即使當年算了投資報酬率,根本也不準,因為知道的太少,根本沒辦法想像畢業之後人生會變得如何「你不知道你還不知道的是什麼」(You don’t know what you don’t know)。但,決定出國留學,是我人生最重要也最正確的決定之一,如果我算了投資報酬率,或許不會有今天的我。
我可以接受最糟的情況嗎?
但人生也不是真的可以「賭一把」,那怎麼做抉擇呢?你網路搜尋可以發現企業管理上有很多關於「決定科學」的公式模板。不過我通常用比較簡單的方法:問自己最糟的情況是怎樣?我能不能接受?如果最糟的情況真的發生,我要怎麼處理?
比如說,當初出國留學,我就想,最糟就是回台灣欠了學生貸款要還很多年,浪費兩年,然後回去要再當記者而且重頭經營人脈。我問我自己,可以接受嗎?如果可以,那就去做吧!
我驚訝的是,大部分問我這個問題的都是年輕人。大家還年輕,有很多學習的機會,不要害怕,放手勇敢地去失敗吧!
好讀版
https://medium.com/@anyacheng/%E5%8B%87%E6%95%A2%E5%9C%B0%E5%A4%B1%E6%95%97%E5%90%A7-daf0e50ed8c1
Be Brave! Go Fail!
Today there were few Taiwan University students interviewed me for a school project about career development. They asked what advices I have for college students. I think I would use the conversation from movie The Last Word, “(Be brave) Fail Spectacularly. You don’t make mistakes; mistakes made you! When you fail, you learn; when you fail, you live.”
I have been lived in the U.S. for ten years, and one key thing I learned is that most Americans seems a bit more risk-taking than Taiwanese. The education here encourages people to take risk and make mistakes. This may be related to the immigration culture – you take risk as an immigrant. Even the national anthem of the United States of America “The Star-Spangled Banner” says “O'er the land of the free and the home of the brave!”
Life Choice is Not Just ROI
When I decided to come to the U.S. for my master degree in Integrated Marketing Communications (IMC) in Northwestern University, I was a reporter in Taiwan. Being a reporter, ROI of getting a master degrees sounds horrible – reporter doesn’t need a master degree in IMC, especially from an expensive American private school and takes two years.
However, I felt that I may regret it if I don’t travel around the world and see something different. I told myself, “apply for the best schools and if I get in, I will go. I will figure out the ROI later.” End up studying abroad was one of the best decisions in my life. Without that, I may not have what I have today.
Can I Accept The Worst Scenario?
Yes, life is not gamble, so still need to think through decisions. There are many decision-making frameworks online such as Decision Tree, but I used the simply framework – “what’s the worst scenario? Can I accept it? What would I do if that happens?”
For example, I asked myself when I studied abroad, “what will be the worst scenario?” ok, I can accept that chance that I would go back to do my old job, waste two years, and have to pay back student loan. So, I did it!
Surprisingly, most people who asked me this question are young people. You guys are young and have lots of chances to fail and to learn. Go ahead; don’t be afraid. Be brave and go fail!
#失敗精神 #Fail #RiskTaking #冒險精神 #勇敢 #Brave #Career #職涯規劃 #矽谷精神 #SiliconValleyCulture #她其實沒那麼壞 #TheLastWord
同時也有10000部Youtube影片,追蹤數超過2,910的網紅コバにゃんチャンネル,也在其Youtube影片中提到,...
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risktaking 在 矽谷阿雅 Anya Cheng Facebook 的最佳貼文
曾經在麥當勞擔任全球數位資深總監的我一直想去看關於麥當勞的真實改編電影「大創業家」,這次在出差過境台灣的飛機上終於看了!電影講述主角如何把麥當勞從一家鄉下小店擴展為世界最大速食集團,從原來的創辦人鄉下兩兄弟奪走麥當勞擁有權,並把麥當勞的獲利策略轉為房地產公司的故事。
我佩服並完全同意主角說的:成功靠「堅持」兩個字。
男主角三顧茅廬創辦麥當勞的兩兄弟,說服他們重啟過去失敗的加盟體系。男主角始終相信,加盟也能夠保有原本商店的品質,終於發現抱持創業夢想、為生活辛苦打拼的才是最適合的加盟主。一切都是「堅持」。
不過另一方面,看完電影也有些難過,因為就像男主角說的,不少商業靠的是爾虞我詐、冒險精神與狠心,男主角處心積慮,等了多年,為的就是拿下「麥當勞」的名字,成為「創辦人」。他問「你能像我這麼狠嗎?」真正的創辦人啞口無言,愣了三秒後說「我不能,我也不想。」
不管如何,堅持、雄心、冒險精神造就了速食帝國。你的堅持在那裡?
Ad the former Sr Director of Global Digital at McDonald's, I have always wanted to watch the movie "The Founder" and finally did it on a flight. The movie is about how McDonald's starts. The leading man Ray brought McDonald's from a small store in a suburb to a global empire. He also transformed the business model from focusing on food service revenue to real estate revenue.
I can't agree more with Ray's comment "the secret of success is - persistence." From visiting the real founders many times to convince them to allow him to franchise the store, to planing years to take over the company.
The true story is about Ray Kroc (Michael Keaton), a struggling salesman from Illinois, met Mac (John Carroll Lynch) and Dick McDonald (Nick Offerman), who were running a burger operation in 1950s Southern California. Kroc was impressed by the brothers' speedy system of making the food and saw franchise potential. Kroc soon maneuvers himself into a position to be able to pull the company from the brothers and create a multi-billion dollar empire.
While it was sad to see the manipulation, the persistence, ambition, and risk-taking were still critical lessons for any business leaders like you and me.
#TheFounder #大創業家 #Entrepreneurship #Ambition #Persistence #RiskTaking #冒險精神 #雄心 #野心 #堅持 #麥當勞故事
https://youtu.be/FQeE4Z8FVrs
risktaking 在 矽谷阿雅 Anya Cheng Facebook 的最佳貼文
【矽谷第一家公司「假裝會」贏下第一筆大訂單】
【The company that catered Silicon Valley started with Fake It Until Make It】
創造矽谷的公司仙童半導體FairChild的第一次大客戶談案子是跟IBM。IBM準備標下美國軍方的案子,需要一種高效能的晶體管Transistor。當IBM問仙童半導體總經理羅伯特Robert Noyce :「這是軍方要求的規格,你們做得出來嗎?」IBM預期羅伯特可能對於這個要求嚇得發抖,因為軍方的要求跟業界的能力差得遠,根本沒有公司有這樣的能力。
羅伯特想了幾秒,冷靜地說:「沒問題!」其實旁邊的同事都嚇傻了,因為他們根本什麼都還沒有做出來啊!
羅伯特的賭注與信心讓快捷贏下IBM這個案子,但要怎麼做出來呢?!接下案子後,仙童把研發部門分為兩個團隊,兩個團隊同時競爭研發。拼命五個月後,他們果然做出了軍方要求的科技!
他們交出了100個樣本,以過去產品30倍的價錢贏下了IBM替軍方做的案子!繳交樣品的當天,他們還找不到東西裝,其中一名創辦人到了超市買了一盒洗鍋子的肥皂,把這些樣品裝進了肥皂的盒子裡寄給IBM。
這一睹,仙童一炮而紅。就像美國俚語說的「Fake It Until You Make It」演久成真,先演,但私底下拼命讓它成真!
#FakeItUntikYouMakeIt #膽試 #孤注一擲 #冒險精神 #Courageous #RiskTaking
很值得推薦的紀錄片,亞馬遜影片租只要五塊美金。
https://www.amazon.com/American-Experience-Silicon-Valley/dp/B00AK51OFK
Video source: American Experience: Silicon Valley
risktaking 在 Rewards of Risk Taking | Jared Williams | TEDxAugusta 的美食出口停車場
What's your biggest regret? The one thing you want to do but still haven't? Fear keeps us from achieving our goals, but the reward that lies ... ... <看更多>