關於 protect what you love brand ，我們在網路上蒐集到這些相關的討論、資訊與評價

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成功廣告的關鍵

📷 photographer: Teddy Tzeng 曾崇倫
Translation: @benkongenglish
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商人 廣告人應該是聰明的一群人類吧
他們懂得如何建立形象 抓住消費者的心
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向聰明的人學習
發現他們利用消費者的心理做促銷活動
例如買十送一 或是才一百多塊的199標價
讓顧客覺得很划算 很願意消費
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向聰明的人學習
發現他們用愛和健康打動消費者的心
廣告詞說要保護家人 做家人的支柱
原來是建商房仲與避震建材的廣告
廣告詞說思念愛人 想見家人
原來是電信公司與交通運輸的廣告
廣告詞說健康是最重要的財富
原來是健康食品或理財保險的廣告
廣告詞說該用歡樂讓自己放鬆
原來是飲料速食和旅遊飯店的廣告
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我不評論這些商品的價值與廣告手段
但可以發現人真正需要的東西
是愛 是健康 是喜悅 是支持和陪伴
於是那些非必需的商品
企圖和我們內心渴望的東西扯上關係
看起來就顯得重要 而且都是為了消費者好
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謝謝聰明的人證實這件事情
我想我會繞過這些商品
直接朝向我內心真正渴望的東西邁進
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Businessmen and people in the advertisement industry are some of the cleverest people no doubt.
They know how to build a good image of the brand and grab the heart of customers very well
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Learn from them
They launch promotions making good use of the psychology of the customers
People often find it a bargain and are willing to make purchases with buy-10-get-1-free promotions or seeing the price set at 199, thinking it’s still within the 100-dollar range.
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Learn from them
They touch the heart of consumers with the disguise of love and health.
Advertisement scripts are skilfully constructed.
An advertisement of a realtor and anti-shake building materials scripted as being the pillar of your family and to protect them.
An advertisement of telecommunication companies and transportation companies scripted as seeing long missed family members and lover.
An advertisement of healthy food products and wealth and insurance company scripted as health is wealth.
An advertisement of fast food and travel and hotel industry scripted as being joyful and relaxing yourself.
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I won’t comment on the value of these products and how they promote their products, but it’s not difficult to see what people really need are love, health, joy, support and accompany.
Products that are not necessities seem important and beneficial to us when they are linked to these needs.
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Thank you for proving this for me, clever people.
I am going to take steps towards what I truly desire, bypassing these products.

Scam 101

This year, 2020, it has been a tough and challenging year for all of us because of Covid19 crisis. Each of us is impacted in some ways. We need to understand that we all face the same storm, but we all are not on the same boat.

Some might have a better advantage than the others and some may struggle to survive. Covid19 has led to a dramatic loss of human lives, health, food systems and the world of work worldwide. The economic and social disruption is worrying.

This difficult times has shown us how fragile life is and one of the main things in life that we need to survive, unfortunately, is having money. All of us need money to provide the necessities to live.

During these rough times, many unethical parties are also waiting to take advantage of unsuspecting individuals who also need money. This parties we called scammers. They capitalise on people's hardship and fears to manipulate other vulnerable people.

Be aware that scammers are also sophisticated with their tactics and have many types of schemes and businesses that they disguised to look legitimate and interesting, but their motive is to swindle your hard-earned money and take advantage of your situation. Once they get what they want, they will vanish.

This is crucial, I urge my family, friends and followers to be more vigilant when making business and investments decisions to not fall into their lies and fake promises.

How to detect this unscrupulous parties
❗Always do your research first hand (information is everywhere, check thoroughly) and don't quickly jump into the bandwagon even if everyone around you is doing it
❗Investment with guaranteed profit (this is a red flag - no such thing as guaranteed, if yes, this is a very dangerous business and potentially a fake one)
❗Too good to be true business model and promises (be realistic)
❗Business or investment that lures you to join and give you 'offer of a lifetime or limited time'
❗Huge returns or profits (even better than the financial institutions? - doesn't make sense)
❗Pyramid schemes, based on enrolments/recruit people - people are the product (if they are pushing this agenda, you know you are the product = scam)
❗MLM business that is a cover-up illegal pyramid scheme (they said they are MLM and legal) - please check this difference in their business model
❗Brands that source for brand ambassadors and said everything is free, but have to pay for the shipping fee (which cost a lot) at the end and sometime unreasonable commission schemes (this is becoming more
and more, beware influencers)
❗Macau Scam - impersonate authorities/trusted officials to get a large sum of money (please check this carefully when you get any phone calls)
❗Love Scam - contact you with fake profiles (too good to be true profile), praise, engaged and try to strike a relationship with you, before they commit fraud in the end)
❗Many more - debt collection, settlement, relief, mortgage, imposter, oil scam, apps scam, religious and charity scam, social media and online business scam, grandparents scam, lottery or prize scams, wire or money transfer fraud and more - stay vigilant

Ways to avoid being scammed
✅Always deal with individuals, entities that are registered, licensed or trustworthy (depends on the type of business, check with the relevant authorities/parties) - do your background check
✅Ask questions and request for important information. They shouldn't be easily triggered and emotional
✅Check with relevant authorities before investing or depositing any monies even it is a small amount
✅Don't be pressured or rushed by anyone. Find time to do your research when you want to get yourself into something
✅Be sceptical if there's no proper documentation in writing and if you are not certain with the legality
✅Beware of investments and making money opportunity over the internet. This is their playground
✅Secure your personal information. Don't leak them to untrusted parties
✅Keep copies of all documents or writings when you agree with any parties

I have seen so many individuals and groups of people around me that have been scammed and in businesses that are scamming people.

Let us all exercise extreme caution when being offered something lucrative and being promised heavens on earth. If someone is promising you quick and so much money (rich), no risk, and everything seems perfect/too good to be true, please be careful. Just remember, the faster and easy you get something better, the faster and easy you get something worse.

Report and file a complaint to relevant authorities if you know any scammers or has been a victim of scams.

Protect yourself from being a victim of a scam. It's better to have little or enough money but it belongs to us than having a lot of money that isn't ours, taking from unfortunate people and scamming people for a living. Remember this.

PRODUCTS REVIEW - ECOSTORE NZ / ECOSTORE AU

1. DRY, DAMAGED & COLOUR SHAMPOO
💡DETAILS: This unique blend of plant-based cleansers and conditioning agents contains betaine derived from sugar beet. For healthy-looking hair that resists colour fade and stays true and vibrant. [Extra kind to fragile, dry or chemically-treated hair + Silicone free, for shine without heavy build-up + Made from plant and mineral-based ingredients + Subtle orange & patchouli scent]

2. DRY, DAMAGED & COLOUR CONDITIONER
💡DETAILS: Smooths and detangles while restoring shine. Its gentle formulation includes nourishing sweet almond and olive oil, with betaine from sugar beet, to help protect dry, damaged or chemically treated hair. [Extra kind to fragile, dry or chemically-treated hair + Silicone free, for shine without heavy build-up + Made from plant and mineral-based ingredients + Subtle orange & patchouli scent]

✅OVERALL RATING: 10/10
🔴MY REVIEW: Love this line of products. My hair was so dry and damaged and I could tell the difference within a month of using all the products. My hair has never felt so soft, silky, healthy, strong and moisturized. To be honest, I have been using this brand religiously for over two years now and have gotten through so many bottles. Definitely recommend.

3. VANILLA SOAP - UNBOXED
💡DETAILS: A gentle, plant-based soap with a creamy lather and the warm, subtle fragrance of vanilla. It's formulated to thoroughly cleanse and nourish skin. [Made from plant and mineral-based ingredients + Gentle cleansing + Tallow free & vegan friendly]

4. COCONUT SOAP - UNBOXED
💡DETAILS: A gentle, plant-based soap that contains small strands of real coconut for soft exfoliation. It's formulated to thoroughly cleanse and nourish skin. [Made from plant and mineral-based ingredients + Gentle cleansing and exfoliation + Tallow free & vegan friendly]

✅OVERALL RATING: 10/10
🔴MY REVIEW: These soaps are awesome. I love them. They all smell really nice, lather up super well and the soap bars last a long time. I have a very dry sensitive skin and it’s hard for me to find soap that doesn’t dry skin or gives me an allergic reaction but these soap felt very natural and I have never had any issues despite my sensitive skin. I highly recommend these soaps.

📌Disclaimer: I received these products for free in return for providing my honest and unbiased review. Please note that what may work for me, may not work for anyone else. Results may vary from person to person, so please take this into consideration if you decide to try those products.

🔎NZ WEBSITE - https://ecostore.com/nz/
🔎NZ FACEBOOK - https://www.facebook.com/ecostorenz/
🔎NZ IG - @ecostorenz

🔎AU WEBSITE - https://ecostore.com/au/
🔎AU FACEBOOK - https://www.facebook.com/ecostoreaustralia/
🔎AU IG - @ecostoreau

#ecostorenz #ecostoreau #lovekakalovebeauty #hkbeauty #beautyblogger #kakablogs #kakalovekakalovelife #productreview #shoponline

Getting our Tarot Cards Read is all the buzz right now, yes?

The Thirsty Sisters are back with another episode this week, this time with Geraldine—a Tarot Card Reader and we forced Sylvia to have her Tarot Cards read. How does life after the divorce look for her, and has she moved on from it? What about her ex-husband? What do the cards say about it all? Tune in to find out ?

Geraldine has also kindly offered a very HUAT rate of $88 (U.P. $99) exclusively for our TTS community ? This offer is valid till 30 June 2021 or till she's fully booked so fastest fingers first!
Check out Geraldine on Instagram @friendlyneighbourhoodwitchsg

Timestamps
00:00 intro
01:14 Topic of the Day
02:54 Why Nina isn't getting a reading
03:52 Get to know a tarot card reader
07:26 How to prepare before a tarot reading
08:12 Theme of today's reading: Sylvia's divorce
09:18 Sylvia picks her cards
11:28 Was Sylvia's divorce hard to decide?
14:18 Is Sylvia on the right path?
16:00 A difficult decision is on the way?
18:15 Wedding bells for Sylvia?!
21:20 Will Sylvia fully step out from her divorce?
22:12 How good is Sylvia's reading?
24:30 Can Nina ask questions on Sylvia's behalf?
25:41 How does Ryan feel about Sylvia?
28:05 Is Ryan happy with Sylvia?
29:46 Is Mandy happy with Sylvia's body size?
31:38 Questions from the TTS community ?
32:01 Will COVID-19 end this year?!
33:34 Will TTS make any impact?
34:56 Is Nina and Sylvia Chio Bu SG?!
37:10 How does tarot card reading empower us
38:46 Thoughts on the whole experience
42:05 Does Nina want a reading too?
43:07 Surprise for our TTS community
44:15 Shoutout to small female-owned businesses ?
45:22 Conclusion

Sylvia and Nina are not your typical influencers; they give it to you raw and real! Join them as they quench their never-ending thirst for wisdom, trends, success and men.

They explore hot and pressing issues you never thought you needed to know in this extremely in-depth podcast. Sisters, brothers and everyone in between or beyond; jump in and be thirsty!

*Disclaimers*
The legal age for sex in Singapore is 18. While being comfortable with your bodies is a must, please protect yourselves by using protection ?
https://singaporelegaladvice.com/law-articles/legal-age-for-sex-in-singapore/

Our views in this podcast include only our own experiences as heterosexual women in Singapore, we respect everyone’s views regardless of genders, gender identities and sexual orientations.

Follow The Thirsty Sisters on Apple Podcasts, Spotify and Instagram!
https://podcasts.apple.com/sg/podcast/the-thirsty-sisters/id1509379792
https://www.instagram.com/thethirstysisterstts
https://open.spotify.com/show/5yx8txjfb7dMkosumEv6lQ?si=5Ew1dv6wRlCayZ0TQfo-Ug

Featuring:
Sylvia - https://www.instagram.com/sylsylnoc
Nina - https://www.instagram.com/ninatsf

Brand collaborations/features:
sales@noc.com.sg

The Thirsty Sisters TEAM
Co-Founders: Sylvia Chan | Nina Tan
Executive Producer: Sylvia Chan
Crew/Editors: Jade Liew | Winston Tay
Motion Graphics Designers: Bryan Seah | Kher Chyn
Sound Engineers: Nah Yu En | Mabel Leong
Digital Strategist: Winston Tay

We found the key to make your partners with avoidant attachment styles (aka Nina) cringe and/or cry: Ask them 36 Questions to Fall in Love!

The Thirsty Sisters are back this week to grill each other with uncomfortable questions! But do they really work? Sylvia and Nina put it to the test and ask each other these vulnerable, intimate questions. Will this turn out surprisingly fuzzy or emotionally traumatic? Tune in to find out ❤️

Link to 36 Questions to Fall in Love: http://36questionsinlove.com/

00:00 Intro
01:15 Topic of the Day
02:09 Vulnerable = Fall in Love?
03:20 How we'll be doing the 36 Questions
04:34 These questions lead to marriage?
05:25 The perfect day for us
06:16 How will we die?
06:47 What do we have in common?
07:17 What are we most grateful for?
09:21 What would we change about the way we were raised?
11:05 What ability would we like to gain?
13:30 Would we ask these questions on a date?
15:22 What would we want to know from a crystal ball?
17:13 What we've dreamt of doing for a long time
20:16 What are our greatest accomplishments?
23:25 Nina is dying at this question
24:15 Our most treasured memories
27:34 Diving deep into Nina's unexpected reaction
29:17 Nina is having a mental breakdown
30:15 Our most terrible memories
33:52 How we would live if we were going to die soon
36:07 Nina is dying (figuratively)
37:06 When did we last cry?
40:26 What do we regret not saying to someone?
45:36 Our parent-child relationship struggles
47:00 What we would save in a fire
48:57 Set 1 vs Set 2 vs Set 3?
49:17 Did you fall in love with us?
50:02 Conclusion

Sylvia and Nina are not your typical influencers; they give it to you raw and real! Join them as they quench their never-ending thirst for wisdom, trends, success and men.

They explore hot and pressing issues you never thought you needed to know in this extremely in-depth podcast. Sisters, brothers and everyone in between or beyond; jump in and be thirsty!

*Disclaimers*
The legal age for sex in Singapore is 18. While being comfortable with your bodies is a must, please protect yourselves by using protection ?
https://singaporelegaladvice.com/law-articles/legal-age-for-sex-in-singapore/

Our views in this podcast include only our own experiences as heterosexual women in Singapore, we respect everyone’s views regardless of genders, gender identities and sexual orientations.

Follow The Thirsty Sisters on Apple Podcasts, Spotify and Instagram!
https://podcasts.apple.com/sg/podcast/the-thirsty-sisters/id1509379792
https://www.instagram.com/thethirstysisterstts
https://open.spotify.com/show/5yx8txjfb7dMkosumEv6lQ?si=5Ew1dv6wRlCayZ0TQfo-Ug

Featuring:
Sylvia - https://www.instagram.com/sylsylnoc
Nina - https://www.instagram.com/ninatsf

Brand collaborations/features:
sales@noc.com.sg

The Thirsty Sisters TEAM
Co-Founders: Sylvia Chan | Nina Tan
Executive Producer: Sylvia Chan
Crew/Editors: Jade Liew | Winston Tay
Motion Graphics Designers: Bryan Seah | Kher Chyn
Sound Engineers: Nah Yu En | Mabel Leong
Digital Strategist: Winston Tay

Two episodes this week? What a treat!

In this episode, The Thirsty Sisters take a serious turn to discuss the biggest conspiracy ever—women of all types being bullied for decades...but by what OR who? Grab a drink, sit tight—then tune in to hear Sylvia and Nina talk all about it!

Timestamps
00:00 Introduction
02:07 Topic of the day
03:10 Do the toys we play with affect our mindset?
06:00 Stereotypes perpetuated in our childhood
08:07 The history of this conspiracy
09:58 Media portrayal of women and men in TV
13:19 Women need men as their hero?
15:14 Women's role in adverts
19:05 Why activism and representation is important
23:12 How we're being stuck in the matrix
27:12 Beauty standards and why women are never enough
30:12 Conclusion


Sylvia and Nina are not your typical influencers; they give it to you raw and real! Join them as they quench their never-ending thirst for wisdom, trends, success and men.

They explore hot and pressing issues you never thought you needed to know in this extremely in-depth podcast. Sisters, brothers and everyone in between or beyond; jump in and be thirsty!

*Disclaimers*
The legal age for sex in Singapore is 18. While being comfortable with your bodies is a must, please protect yourselves by using protection ?
https://singaporelegaladvice.com/law-articles/legal-age-for-sex-in-singapore/

Our views in this podcast include only our own experiences as heterosexual women in Singapore, we respect everyone’s views regardless of genders, gender identities and sexual orientations.

Follow The Thirsty Sisters on Apple Podcasts, Spotify and Instagram!
https://podcasts.apple.com/sg/podcast/the-thirsty-sisters/id1509379792
https://www.instagram.com/thethirstysisterstts
https://open.spotify.com/show/5yx8txjfb7dMkosumEv6lQ?si=5Ew1dv6wRlCayZ0TQfo-Ug

Featuring:
Sylvia - https://www.instagram.com/sylsylnoc
Nina - https://www.instagram.com/ninatsf

Brand collaborations/features:
thirstysisters@noc.com.sg

The Thirsty Sisters TEAM
Co-Founders: Sylvia Chan | Nina Tan
Executive Producer: Sylvia Chan
Crew/Editors: Jade Liew | Winston Tay
Motion Graphics Designers: Bryan Seah | Kher Chyn
Sound Engineers: Nah Yu En | Mabel Leong
Digital Strategist: Winston Tay